Look carefully at the example responses below this post.
1st: Identify the sentences that contain specific and detailed evidence.
2nd: Choose one of the Past Paper questions below. Ideally one that you think would be difficult.
3rd: In the comments section below, post the question title and along with the specific and detailed evidence that you would include to support your answer. If you don't have all of the evidence you would like to have to support your response, spend 10 to 15 minutes researching the question and include any more evidence you think would be helpful.
PAST PAPER QUESTIONS
SAMPLE: Explain why popular music radio programmes struggle to gain recognition as Public Service Broadcasting. Refer to The BBC Radio 1 Breakfast Show to support your answer. In your answer you must also: Explain how political, cultural and economic contexts influence the status of popular music radio programming
PRACTICE: Explain how the output of content of public service broadcasters (PSBs) is ‘distinctive’ from commercial radio. Refer to The BBC Radio One Breakfast Show to support your answer. In your answer you must consider how economic, political and cultural contexts influence the radio industry.
2019: Explain how popular music radio programmes target, reach and maintain a variety of audiences. Refer to The BBC Radio One Breakfast Show to support your answer.
2020: Explain how public service broadcast radio shows can use audience data to influence their content. Refer to The BBC Radio 1 Breakfast Show to support your answer. In your answer you must consider how economic, political and cultural contexts influence the content of radio shows.
2021: Explain how social and cultural circumstances might affect audience interpretations of radio programmes. Refer to The BBC Radio One Breakfast Show (R1BS) to support your answer.
2022: Explain how regulation influences public service broadcast (PSB) radio. Refer to The BBC Radio One Breakfast Show (R1BS) to support your answer.
SOME MORE POSSIBLE QUESTIONS/TASKS
- How does public service broadcasting differ from commercial broadcasting? In your response, refer closely to the Radio One Breakfast Show.
- How does the BBC fulfil the objectives of Public Service Broadcasting? In your response, refer closely to the Radio One Breakfast Show.
- How does the BBC cater to diverse audiences and represent different viewpoints? In your response, refer closely to the Radio One Breakfast Show.
- Discuss the social and cultural impact of Public Service Broadcasting in terms of informing, educating, and entertaining viewers. In your response, refer closely to the Radio One Breakfast Show.
- Discuss the regulatory framework that governs public service broadcasting in the UK. In your response, refer closely to the Radio One Breakfast Show.
- Discuss the challenges faced by public service broadcasters like the BBC in the digital age and how they adapt to remain relevant. In your response, refer closely to the Radio One Breakfast Show.
- Discuss the future of public service broadcasting in the UK, considering technological advancements, audience behaviour, and government policies. In your response, refer closely to the Radio One Breakfast Show.
2022: Explain how regulation influences public service broadcast (PSB) radio. Refer to The BBC Radio One Breakfast Show (R1BS) to support your answer.
ReplyDeleteThe BBC recognised the growing influence of pop music on the younger generation especially since these pirate stations had a large youth following, therefore when the Marine Broadcasting Offence Act 1967 shut down these stations, they acknowledged that there was an opportunity for them to offer a legal alternative to connect with the same demographic.
Finally, as a PSB, Radio 1 are regulated by OFCOM, however as Livingstone and Lunt suggested, the rise of new media is complicating regulation because the internet is becoming more decentralised, meaning OFCOM are unable to regulate adverts or online stations. Therefore, to maintain its audience, the Breakfast Show have to regulate themselves via apologies in order to maintain their family friendly image, granted their early slot and young audience. They have to do this in order to avoid sanctions from Ofcom, for example, Nick Grimshaw had to apologise for a sexist tweet against London Grammar in order to reassure the listeners that they are truly committed to acting in their best interests.
The communications regulator, Ofcom, exists to ensure that broadcasters fulfil their remit of public service despite changes in sociocultural values, production, distribution, and technology in the new digital age, which have all affected broadcasters, specifically the Radio 1 Breakfast Show.
radio was a monopoly of the BBC until the first commercial stations (LBC and Capital Radio) were licensed by the regulator Ofcom in 1973.
the Service License of 2016 states it should be "reflecting and representing the whole UK population".
The communications regulator Ofcom requires that certain television and radio broadcasters fulfil certain requirements as part of their license to broadcast
How does the BBC fulfill the objectives of PSB? Refer to radio one breakfast show.
ReplyDeleteHowever, competition from pirate stations forced the BBC to develop a pop station, which was Radio 1, in 1967 to serve their audience. This was successful, and throughout the 70s and 80s commanded weekly audiences of up to 24 million listeners but the deregulation and globalization of markets in the 1990s placed public broadcasting systems under threat as digital technologies began to develop and audience tastes were being met elsewhere,
especially with the development of BBC Sounds, the BBC's audio streaming platform, which offers catch-up services for the Radio 1 Breakfast Show, allowing listeners to access past episodes on-demand.
Chris Moyles was the longest running presenter, hosting the show from 2004 to 2012, and he boasted high listening figures among the show’s target audience of 15–29-year-olds
Also to target a younger audience, Radio 1 has a committee of 11 younger staff members to select songs for the weekly playlist to address the listening habits of younger people
As a public service broadcaster funded by a £159 annual license fee, Radio 1 has an obligation to cater to diverse demographics and serve the interests of the entire population, especially young people.
As well, it adheres to its remit to play 51% British music and ‘nurture UK talent’ per week by featuring Sam Fender’s ‘Dead Boys’ as song of the week, and mentioning the R1 Teen Awards which engages a younger audience.
For example, the show includes many news, weather and traffic updates which clearly inform the audience, whilst the outreach programs on offer by the BBC provide young people with a pathway into the creative industry, effectively meeting the ‘educate’ value.
4) Discuss the social and cultural impact of Public Service Broadcasting in terms of informing, educating, and entertaining viewers. In your response, refer closely to the Radio One Breakfast Show.
ReplyDeleteRadio broadcasts in the UK began in 1922 with the BBC (British Broadcasting Company) in London. It is a publicly funded corporation that provides Public Service Broadcasting to the whole UK.
The BBC recognized the growing influence of pop music on the younger generation, especially since these pirate stations had a large youth following, so set up Radio 1 in response (entertainment).
As it is a publicly funded corporation, Radio 1 caters to the needs and desires of a wide audience. The show includes many news, weather and traffic updates which clearly ‘inform’ the audience.
Many outreach programs on offer by the BBC are primarily to provide young people with a pathway into the creative industry, but many also are simply provided as a resource. For example, a 2024 outreach program in Luton by Radio 1 offered mental, physical, and financial health advice in in-person, interactive panels and Q+A sessions. This fulfills the ‘educate’ value, and has a positive social/cultural impact by supporting and uplifting communities in the UK. (Reference - https://www.bbc.co.uk/mediacentre/2024/big-weekend-luton-outreach-programme
BBC Radio 1 is available to listen to on FM, DAB, Freeview, Sky, IPlayer and digital platforms such as the BBC Sounds app and website. Having a variety of access points (for example, the use of modern mobile phone technology rather than radio, which is approximately only found in 29% of households with under 18s) allows Radio 1 to not limit itself to one, static target audience – convergent media allows flexibility. Accessibility allows all three values to be met (if the content is inaccessible, the PSB is futile).
Radio 1 has a committee of 11 younger staff members to select songs for the weekly playlist to address the listening habits of younger people + In 2021, BBC Radio 1 announced a new partnership with TikTok, which will see the platform’s creators and music featured across the station’s programming - Viewers can only be ‘entertained’ and ‘informed’ if they are exposed to a diverse ranges of content (music), including the newest releases. This has a positive cultural/social impact as it creates cultural conversations (playing the same music continually would generate disinterest and pop-culture stagnancy).
BBC Radio 1 have to adhere to Ofcom’s Broadcasting Code, often just referred to as ‘The Code’. This includes protecting under 18 audiences, creating content that avoids harm or offence or incites hatred/abuse/crime, and promoting ‘fair’ treatment of individuals or organisations. If these rules aren’t adhered to, Ofcom can issue sanctions to Radio 1, which they currently tend to avoid by issuing public apologies e.g. Greg James in April 2024 issuing an apology after referring to an illustrated character with a glass eye ‘revolting’. This has a social impact as it sets a standard of accountability and reassures the listeners that they are truly committed to acting in their best interests in informing, educating and entertaining fairly.